The BMW 328 is well known for its balance of performance and comfort. It's a practical executive saloon that combines space with sporty handling; it's ideal for drivers who value the whole travel experience.
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BMW’s 3 Series, including the 328, has become a fixture on UK roads and in business car parks. Known for sharp handling and a quality feel, the 328 is a strong all-rounder. Across its life, from the historic E36 models of the 1990s to the later F30 generation, the 328 has balanced driver enjoyment with day-to-day usability with a range of petrol engines. Unlike budget-focused rivals, the BMW 328 leans into a sporty feel and speed that doesn't come at the expense of safety. Against its main competition – the Audi A4 or Mercedes C-Class – it stands out for its driving engagement and clear cabin layout. In recent years, modern touches like advanced infotainment and driver assistance have kept it current, even in the used market.
Sporty handlingPractical interiorStrong safety and tech features
Firmer drive on certain modelsCan be pricier to serviceLimited rear visibility on saloonsMost recent BMW 328 models come well equipped for safety, with standard features including multiple airbags, stability control and advanced braking systems. Many UK examples have driving aids like parking sensors, lane departure warning and city emergency braking, giving extra reassurance in everyday traffic.
The BMW 328 is typically powered by a 2.0-litre turbocharged petrol engine, especially in F30-generation cars (2012–2019). Earlier E36 and E46 models offered naturally aspirated inline-six petrol engines. All options are known for strong mid-range power and smooth performance, especially with the efficient eight-speed automatic in newer cars.
Later BMW 328s are fitted with the brand’s iDrive infotainment, including sat-nav, DAB radio, Bluetooth and digital displays. Earlier generations feature more basic systems but still offer clear controls. Upgrade packages can include Harman Kardon audio, heated seats and smartphone link-up.
For the most recent 2.0-litre turbocharged BMW 328 (F30), average fuel economy typically sits between 35–45mpg, depending on driving style and service history. Older, six-cylinder models tend to be a bit thirstier, so something to check if you regularly do long journeys.
For any used BMW 328, check the service history, especially regular oil changes and timing chain inspections if applicable. Look closely at the condition of electronics, suspension and interior trim. An independent check, such as The AA Vehicle Inspection, is especially useful for peace of mind.
BMW 328 models are generally reliable, especially with regular servicing and care. Some owners report issues with sensors, electrics or turbochargers on higher mileage cars, but when looked after, most 328s provide years of solid, spirited use with very few surprises.
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