Our approved dealers

Partner with us and sell more cars

Increase buyer confidence

Did you know that becoming an AA Approved Dealer will give your customers huge amounts of confidence in both you and your vehicles?

It's true, we asked car buyers what they looked for when choosing a used car and 86% said they had increased confidence when buying from a dealer partnered with the AA. Because Approved Dealers sell AA Inspected vehicles*, you're clearly already onto a winner.

Improved sales and conversion rate

Customers and your sales team also have full access to the inspection reports on the site, creating an effective sales tool.

Car buying habits are changing, so by showing your partnership with a nationally recognised brand will significantly extend your reach, far beyond local business. In fact, cars from Approved Dealers get significantly more views online.

First impressions count, so Approved Dealers have access to all of our associated point of sale, eye-catching assets for your forecourt and website, clearly showing your partnership with the AA.

Connection to a trusted brand

As well as Vehicle Inspections, you will also be signed up to the AA's Dealer Promise, a 10-point customer service charter that shows your commitment to look after your buyers to the highest possible standards. Find out more about Dealer Promise.

Approved Dealer Testimonial

Chris Caygill, Group General Manager of V12 Sports & Classics, has been using AA Inspections for the past 18 months. In that time V12 have grown their business from 1 to 3 sites with sales of over 1000 units a month.

V12 has the fastest growing turnover in the car supermarket sector, Chris believes that the AA partnership has helped to grow the V12 business using the AA to inspect our cars enables us to concentrate our efforts on selling cars. By linking our advertising to the strength of the AA brand with an independent report on every car, has increased our sales helping us to achieve a stock turn of in excess of 15 times a year - with an improved value proposition and enhanced margin retention. I strongly believe that the AA partnership has been a major influence in enabling our business to grow and has helped transform our overall retail proposition.

We asked 1,539 car buyers about their recent experience...

80% felt more confident when searching for a car that had been inspected by The AA.
86% were more confident to buy from a dealer partnered with The AA.
93% had more confidence and trust when buying a vehicle that had been inspected by The AA.
73% made a quicker decision on a car with an AA inspection report.
85% would recommend buying an AA inspected car to their friends and family.
68% said that they did not negotiate on the purchase price, based on the report.

Get in touch

Talk to us now to take your sales to the next level as an AA Approved Dealer.

Call us now to find out more from our friendly customer service team: Lines are open Monday - Friday: 9:00am - 5:30pm

01920 877750

* The Approved Dealer programme also includes franchised dealers. These dealers all inspect their vehicles to the standards expected by the AA.