Jaguar celebrates second consecutive award

Jaguar has toasted the fact that its XJ has been named luxury car of the year for the second year running at the BusinessCar awards 2006.

The car was voted for the award by BusinessCar magazine’s readers and overcame competition from BMW, Audi and Lexus.

Geoff Cousins, managing director of Jaguar in the UK, said: "We are delighted to win this award for the second year running, particularly as it was voted for exclusively by BusinessCar readers.

"This recognition reinforces the growing sales success of XJ in the UK market demonstrated by a 23 per cent increase in 2006, compared with 2005."

Mr Cousins also celebrated the introduction of the diesel engine to the XJ in 2005, a move which he said has made the model "a much more competitive vehicle in both the fleet and retail market".

Tristan Young, editor of BusinessCar, pointed out that the Jaguar XJ received this award despite the fact that it was competing against the launch of the Mercedes S-Class last year.

The XJ currently accounts for 20 per cent of the large luxury segment in the UK and has outsold its competitors since its launch in 2002.


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