AA Hotel and Hospitality Services
Quality assessment schemes
We have been inspecting and recommending hotels for over a century, and in 2018 we will be celebrating 110 years in the hospitality industry. In collaboration with VisitEngland, VisitScotland, VisitWales and the Northern Ireland Tourist Board, we have developed Common Quality Standards for inspecting and rating hotels, guest accommodation and self-catering properties. Establishments that join the AA accommodation scheme can take advantage of a range of scheme benefits and membership offers.
If your establishment has been assessed and recognised by VisitEngland, VisitScotland, VisitWales or the Northern Ireland Tourist Board you can choose Associate Recognition with us. You'll already have been assessed under the Common Quality Standards so there is no need for an inspection, but you can take advantage of a whole host of membership benefits. This is a 'marketing-only' option and your star rating is awarded by the tourist board.
We're here to help you
As well as inspecting and rating your establishment and awarding Rosettes for culinary excellence to outstanding restaurants, we can offer you a comprehensive range of training and consultancy services. A second viewing by a professional hotel guest who can share best practice and great ideas could be what you need to help boost your performance. Find out more about our training and consultancy.