WELCOME TO STERLING Since 1982, Sterling has helped customers find the best deals on the market for both new and used cars. Our family run business in West Yorkshire has grown over the past 30 years to become one of the north’s most reputable and reliable independent car sales groups. We pride ourselves on being honest and friendly, providing you with the best advice and we are proud of our long-running customer relationships. At Sterling, we sell a stunning range of models from all manufacturers. Whether you’re looking for your next family car, a commercial vehicle, or a smart sports model, we have something to suit every purpose, all at a competitive price. We have a particularly impressive range of new high-end models from BMW, Audi, Mercedes-Benz and Volkswagen. Our team know and understand each car brand to provide you with all the necessary information and advice to aid you in your choice.